Energy Influencer - Team Bio’s
Diane
Supervisor, Design Research, B.S.
“I’m passionate about consumer research and its impact to drive new products and services to make our daily lives better.”
- Married with two children (boy/girl twins)
- Born and raised in Wisconsin
- Avid Green Bay Packer, Milwaukee Brewer and Milwaukee Buck’s fan
- 27+ year experience in market and innovation research
- Qualitative and quantitative research
- Online panel management and communications
- Facilitator: Face-to-face interviews, phone interviews, focus groups, etc.
- Manages the Energy Influencer online community
- Responsible for overseeing all the panel operations; Including training, communications, online activities, reporting, recruiting, budgeting, etc.
Dana
Sr. Design Researcher
“Consumer research is the root to finding success in the outcome of a new product; I’m proud to be a part of that process”
- Also born and raised in Wisconsin
- Married, one son
- 20+ years of Consumer Research/Data Analytics experience, primarily in manufacturing and some non-profit
- Familiar with different marketing research methodologies and advanced statistical analysis models
- Extensive experience in survey design
- MBA in Marketing
- Cooking enthusiast
- Responsible for the Energy Influencer online community activities and tracking results